ATTENTION: Google reader needs to be replaced!
Google Reader, and the Webmaster tools are invaluable ways to gather information about your website. Having one central Google account also allows you to benefit from a centralised administration accout that all team members can use when working on the website or social media.
A backlink report is one that tells you who is linking to your website. It does NOT tell you what is important, but it DOES tell you what is popular.
When you create a new page by right-clicking on the article in the menu you will create it under, you can select one template to use in a list of several templates. The most common page types are:
Categorising pages is a very powerful and easy way to set up related content in your website saving hours of editing if ti is done carefully.
This is an intro text. What is most important in the article should come first and be placed here. The intro text can also contain a short summary of the content.
Top navigation is automatically generated from your root pages, and the background of each is set on the Admin tab of the top most pages.
Once you have set your theme you will need to tweak the global navigation settings to suit your site.
Your website theme is colour coded (if a regional site) to match the GWP global map. These colour codes should be sued all the way thorugh the GWP website and not changed. However there is room for customisation, just so long as the overall GWP brand and feel is not lost.